Tuesday, March 3, 2015

Dial JC 7-6733 for the Regina Jaycees information line - 1963

Before social media, the internet and email, it was difficult for Jaycee chapters to communicate to their members about upcoming events.  The Regina Jaycee chapter was no exception to this challenge.

In 1963, Regina Jaycees came up with a public relations program, which may very well have been a Canadian Jaycee first – a Jaycee Information Line.  If anyone in Regina wants to know what s going on in the Jaycee unit during the week, they merely pick up the telephone and dial JC 7-6733.

Unit CAC Chairman, Vyrt Sisson, came up with the idea of this taped answering service.  Normally, the tape would be changed every Sunday night but the Jaycees were able to add items of importance at anytime they wished.

This recording service was a tremendous help at the time to keep the unit’s projects and programs before not only the membership, but also prospective members, news media and all interested citizens of the community.

Blake Bartel, President at the time of the Regina Jaycees, hoped that all the members of the unit realized what a boom this is to the unit and, needless to say, recommends other chapters implement the system as well.

5 digit phone numbers and taped recordings… times sure have changed for JCI communication teams!

Sources:

Canadian Jaycee Newsletter – November 1963 edition

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